PPC Agency Nottingham

Reach the right customers, reduce wasted ad spend, and scale faster with expertly managed PPC services. Our team builds data-driven campaigns that deliver real, measurable growth.

Let's talk PPC
ppc ppc

The Benefits of PPC Advertising 

Our PPC services are designed to drive measurable growth, fast. From lead generation to eCommerce sales, we help businesses boost performance through paid search, display, and shopping campaigns.

We focus on putting your business in front of the right audience at the right time, using precise targeting to maximise return on ad spend (ROAS) and achieve cost-per-acquisition (CPA) goals that work for your bottom line.

Our Nottingham-based PPC agency manages campaigns across Google Ads and Microsoft Ads (formerly Bing), ensuring your brand gets maximum visibility on the advertising platforms that matter

Our campaigns are fully scalable and continually optimised, allowing you to increase ad spend strategically as results grow. Whether you’re looking to generate more leads or increase product sales, our expert PPC management helps you hit and exceed your business goals.

Our PPC Services

1

Google Ads Management

Our Google Ads specialists create data-driven campaigns that help you reach ready-to-buy customers on the world’s most popular advertising platform. From keyword research and ad copywriting to bidding strategies and conversion tracking, we manage every aspect to deliver results at a profitable CPA.

2

Microsoft (Bing) Ads

Don’t overlook the power of Microsoft Advertising. Our team builds high-performing Bing Ads campaigns that often deliver lower CPCs and strong ROI by tapping into underserved segments of your market. A multi-platform approach ensures you never leave conversions on the table.

3

Search Campaigns

Capture high-intent traffic with targeted search campaigns. We research the most relevant keywords, write compelling ad copy, and continually optimise performance — making sure your business appears when and where it matters most. 

4

Display Advertising

Build brand awareness and re-engage users with visually impactful display ads. Our in-house design and PPC teams work together to create attention-grabbing banners that drive clicks across the Google Display Network and other placements. 

5

Remarketing

Turn missed opportunities into conversions. Our remarketing services allow you to reconnect with users who’ve already visited your site, reminding them of your brand and encouraging them to return and take action. 

6

Shopping Campaigns

Boost your eCommerce performance with product-focused Shopping Ads. We manage and optimise Google Shopping campaigns to get your products in front of purchase-ready customers, increasing visibility, click-through rates, and revenue.

7

PPC Audits

Get a clear view of your PPC performance. Our in-depth audits identify wasted spend, uncover new opportunities, and deliver actionable insights to improve your account structure, targeting, and ROI. 

8

YouTube Ads

Tap into the power of video with targeted YouTube advertising. We create skippable, non-skippable, and in-feed video ads that drive awareness and conversions across your audience’s most-watched platform.

Nottingham PPC Services That Put You Ahead

 

As a Nottingham-based PPC agency, we run high-performing campaigns across every major advertising platform, including Google Ads, Microsoft Ads, and Meta.

 

PPC gives you the speed and flexibility to respond to market changes fast. With real-time data and ongoing optimisation, we help you target the right audience, manage budgets efficiently, and consistently outperform competitors.

 

From keyword strategy to A/B testing and conversion tracking, every part of your campaign is built to drive results, not just traffic.

 

Whether you’re focused on local leads or national growth, our PPC services help you stay competitive and visible where it matters most.


Get a Free PPC Audit

PPC Competition

Why choose Clever Clicks Digital?

 

We don’t just run PPC campaigns, we align them with your business goals. Our full-funnel approach combines brand awareness with direct-response tactics to drive both short-term results and long-term growth.

From day one, we set clear KPIs and keep communication open. Clients choose us because we act like part of their team, responsive, proactive, and fully invested in their success.

 

As a Nottingham PPC agency, we’ve delivered strong returns for businesses across a range of sectors using tailored strategies across every major advertising platform.

 

Choose Clever Clicks, and you’ll get campaigns that generate leads, boost sales, and grow your business without the guesswork.


Book a consultation

PPC Strategy

Our Approach To PPC

1

Strategic Research

We dive deep into your business, competitors, and audience to identify high-value keywords and the best advertising platforms for your goals.

2

Compelling Ad Creation

Our team crafts clear, engaging ads that resonate with your target audience and align perfectly with your brand messaging.

3

Precise Targeting

Using advanced demographic, location, and behavioural data, we ensure your ads reach the right people at the right time for maximum impact.

4

Continuous Optimisation

We actively monitor and refine campaigns, testing, adjusting bids, and implementing new strategies to boost your ROI consistently.

5

Transparent Reporting

Receive straightforward reports focused on your key metrics. We keep you informed and use data to guide all campaign decisions.

6

Marketing Integration

We align PPC with your broader marketing efforts, sharing insights and keyword data that support SEO, content, and social media strategies.

PPC FAQs

What is PPC?
Clever Clicks open accordion icon Clever clicks close accordion icon

PPC (Pay-Per-Click) is a digital advertising model where you pay each time someone clicks your ad. It boosts your online visibility and drives targeted traffic to your website quickly.

Which platforms offer PPC advertising?
Clever Clicks open accordion icon Clever clicks close accordion icon

The main PPC platforms are Google Ads, Microsoft Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, and Amazon Advertising. Each offers different ad formats to reach your ideal audience.

How much does PPC advertising cost?
Clever Clicks open accordion icon Clever clicks close accordion icon

Costs vary based on competition and keywords. You set your budget and only pay when someone clicks your ad. This gives you full control over ad spend and flexibility to adjust.

How is PPC campaign success measured?
Clever Clicks open accordion icon Clever clicks close accordion icon

Success is tracked through metrics like Click-Through Rate (CTR), Conversion Rate, Cost Per Acquisition (CPA), and Return on Ad Spend (ROAS). These show how effectively your ads generate leads or sales.

What are the different types of PPC ad formats?
Clever Clicks open accordion icon Clever clicks close accordion icon

Common formats include search text ads, display/banner ads, shopping ads, and video ads. Each format targets users differently depending on your campaign goals.

Is PPC the right choice for my business?
Clever Clicks open accordion icon Clever clicks close accordion icon

PPC suits businesses aiming for fast, targeted traffic and measurable results. It works well across industries but depends on your goals, audience, and budget. Speak to our experts for tailored advice.

How long does it take for PPC to work?
Clever Clicks open accordion icon Clever clicks close accordion icon

PPC can generate traffic immediately after launch, but it usually takes a few weeks of optimisation to achieve peak performance and ROI.

What’s the difference between PPC and SEO?
Clever Clicks open accordion icon Clever clicks close accordion icon

PPC delivers paid ads for immediate traffic, while SEO improves your organic rankings over time. Both complement each other in a balanced digital marketing strategy. You can find out more in our blog: The benefits of using PPC and SEO together.

PPC Case Studies

Take a look at some of our PPC success stories below.

View case studies

The PharmPet Co

Read case study

422%

Increase in revenue

Orion Print

Read case study

276%

Increase in Enquiries

SMART Balustrades

Read case study

187%

Increase In Conversions

More than just a PPC Agency

We provide a multichannel approach to online growth. Take a look at some of our other core services to help your business to boom in the digital landscape.

Paid media icon

Digital Strategy

Craft a roadmap to success with our digital strategy services, tailoring comprehensive plans that align with your business objectives.

Learn More

SEO icon

SEO

Propel your online visibility to new heights with our data-driven SEO services. Get found for the keywords that relate to your business offering and watch your profits grow. 

Learn More

Passion icon

Social Media

Ignite your brand’s social presence with valuable content, community interactions, and strategic platform placement to elevate your brand’s visibility and engagement.

Learn More

Email marketing icon

Email Marketing

Harness the potential of personalised communications with our email marketing services, delivering custom campaigns that resonate with your audience.

Learn More

Clever Clicks shape of a C to surround an orange circle More than just SEO

Latest blogs

Go to our blog
Thumbnail of Clever Clicks latest posts

How Digital Marketing Agencies Work

Discover how digital marketing agencies operate, from strategy and content creation to SEO, PPC, and analytics. Learn what to expect and how they help businesses grow online.

Read full blog
Thumbnail of Clever Clicks latest posts

How to Turn Email Subscribers into Customers

Discover how to turn email subscribers into loyal customers with smart strategies on welcome emails, segmentation and automation from Clever Clicks Digital.

Read full blog

Get in touch to see how we can help you get the results you deserve


Clever Clicks shape of a C to surround an orange circle Get in touch - clever clicks phone