Pay-Per-Click (PPC)

Our PPC specialists leverage Google’s reach with creative and strategic Google Ads campaigns. Maximise your visibility on the world’s largest search engine through targeted campaigns designed to increase sales at a profitable CPA. 

Our experts create effective Microsoft Advertising campaigns, maximising your visibility with a multi-platform PPC strategy. The Bing network offers low-cost opportunities to penetrate the market, allowing you to drive more conversions. 

Capture your customers at the point of purchase with targeted search campaigns. Our PPC team will identify relevant keywords, craft compelling ad copy and continuously optimise your campaigns to keep your brand front and centre for relevant queries. 

Capture attention and drive engagement with visually stunning display ads across the Google Display Network. Our in-house designers create eye-catching ads that stand out and make a lasting impression on your customers. 

We use powerful targeting to capture users who have shown interest in your products or services, increasing the likelihood of conversion. Our remarketing campaigns are designed to reconnect with website visitors and convert them into customers. 

Skyrocket your online store’s visibility and capture intent-driven shoppers through targeted Shopping Campaigns. We utilise end-of-the-funnel targeting to ensure high conversion rates and increased sales for online retailers.

Our PPC audits identify opportunities to maximise your ROI. We conduct a thorough analysis of your existing campaigns, uncovering areas where we can optimise your strategy and improve your ad performance. 

Our feed management services will help you to maintain a clean and consistent product feed ensuring that your product data is accurate across your shopping campaigns. Accurate data protects your PPC campaigns and increases conversion rates.

It all begins with deep-dive research, analysing your business, audience and competition with the latest industry trends to identify the perfect keywords and campaigns that will skyrocket your website traffic.

With a pinch of creativity and a dash of strategic insight, our team will create compelling ads that strike a chord with your target audience. We ensure that your ads aren’t only eye-catching but also align with your brand’s message and goals.

Our focus is to ensure we are targeting the right audience for your specific offering. We can target the desired audience with laser precision based on demographics, interests, location and buying habits. We can increase or decrease bids based on historic performance and scale where we see high drivers.

You aren’t paying for your ad space or impressions, the beauty of PPC is you’ll only pay when someone clicks on your ad and goes onto your site. It’s like buying a ticket for the rides you actually want to go on at an amusement park. We understand what potential customers are searching for and align it with your business offering.

When it comes to reporting, transparency is key. Data is essential, and our experts will help you understand it. We’ll give you clear and visual reports so you can understand how your campaigns are performing. Using this data, we’ll make improvements to get the results your business wants. We’ll concentrate on your business’s KPIs and key metrics and take a comprehensive approach to achieving your vision.

Your success is our priority, we listen to your needs, communicate clearly and collaborate closely to ensure we’re always on the same page. If you already have an in-house marketing team, we’ll communicate directly with them to ensure your PPC strategy aligns with and amplifies your broader marketing efforts.

Our expert team will continuously manage and adjust your bids, test different ad elements and refine the strategies based on the performance data. The ongoing optimisation process ensures your campaigns are delivering maximum ROI, whether that’s by introducing new techniques or introducing tried and tested structures – we’ve got you covered.

Including a skilled team in your PPC efforts accelerates your marketing success. We can align your strategy beautifully with your other marketing plans, providing valuable keyword data for SEO, driving content marketing traffic and boosting social media campaign visibility. By joining up your marketing efforts we can pinpoint valuable users and drive them to your website.